Our Charity Partner

Our partnership with Mental Health UK began in January 2017, with the aim of raising £4 million over our two year partnership. Colleagues and customers quickly exceeded expectations, raising an astonishing £8.6 million and smashing our original target. 

Following a decision by colleagues to continue our partnership, we are now in our third year of working together, where we now focus on mental health resilience in young people.

Colleagues and customers continue to demonstrate their commitment, with total funds raised having now exceeded £10 million. Knowing that 1 in 4 people are living with a mental health condition, it’s an agenda that still resonates so widely with so many, and so we are equally delighted that we are continuing our charity partnership with Mental Health UK for another two years – making it a five-year partnership. 

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Our aim is to raise a further £4 million by the end of 2021 to expand ‘Bloom’ - a UK-wide programme delivered in schools and colleges which supports young people’s mental health resilience.

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Bloom aims to put half a million young people through the programme, where they will learn life tools that will help them with challenges like exam pressure, relationships and managing their time. The programme will also see 2,500 teachers be trained by Bloom’s trainers.


Lloyds Banking Group colleagues have shown astonishing passion and energy from the moment our partnership started, and that drive has meant that the last three years have led to huge successes. The next two years provide us with a unique opportunity to deliver further change together helping to prepare the next generation for future life with Bloom, our programme that supports young people to better manage their mental health. To achieve so much yet still have the desire to do more speaks volumes for the level of commitment everyone at Lloyds Banking Group has demonstrated and we are simply grateful beyond words.

Brian Dow, Chief Executive of Mental Health UK

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Our Impact

Since our partnership began in 2017, colleagues and customers have raised over £10million, here are some of the notable achievements along the way. 

Working together

  • Achieved £10 million in fundraising for Mental Health UK since our partnership began in January 2017.
  • Committed to continue our partnership with Mental Health UK for a further two years to continue this vital work and ensure Bloom reaches its potential.
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  • Our signature challenge ‘Walk the Talk’ returned for its second year. Whilst 70 colleagues trek across Cambodia to Angkor Wat, many others joined the movement by organising their own walk or by participating in one of our five UK walks. 
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Bloom launch

  • Our fundraising in 2019 enabled Mental Health UK to launch Bloom as a pilot in 16 schools across Northern Ireland, Scotland, England and Wales. 

Advice and Advocates

  • Appeared in the Fortune Change the World 2019 list for our commitment to mental health. Most notably due to Mental Health and Money Advice service and our Advocates training programme.
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Training

  • Commitment to train 2,500 colleagues to become Mental Health Advocates by 2020 to help tackle mental health stigma in the workplace.


Extending partnership

  • In 2018 colleagues voted to extend to our partnership for a third year, choosing to fundraise for a new programme, Bloom, focusing on building resilience in young people.


Walk the Talk 2018

  • Over 6,000 colleagues took part in our signature challenge ‘Walk the Talk’ raising an incredible total of £627,397. Walk the Talk aims to get people outside walking and talking about their mental health. 

Identifying the signs

  • Published a new information guide to help people identify signs and symptoms of mental health conditions and where to seek help if needed. A digital version was also produced including real life stories and a quiz to debunk common myths around mental health. Over 700,000 guides have been distributed through GP surgeries waiting rooms and first-year university students with an estimated reach of over 5.4 million people.

"Get The Inside Out"

  • Premiered our ‘Get The Inside Out’ TV campaign on Channel 4. The advertising campaign aimed to encourage people to feel comfortable talking about their mental health. It featured celebrities, colleagues and members of the public talking about misconceptions in mental health. 
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Mental health and money

  • Launched the UKs first Mental Health and Money Advice service. An advice service helping thousands of people every year who are experiencing difficulties with both their mental health and money. The service has reached reached over 500,000 people through the website, whilst the advice line, has helped over 1,500 people with complex cases by helping them manage their money and increase their income.

Your mental health

If you have a concern about your own mental health, or the mental health of someone you know, there are lots of places you can go for confidential help and support. Visit Mental Health UK, for further information.