Marketing Executive

JOB TITLE: Marketing Executive

SALARY:  £30,201

LOCATION(S): Bristol, Chester, Edinburgh, Halifax

HOURS: Full-time, 35 Hours

WORKING PATTERN: Our work style is hybrid, which involves spending at least two days per week, or 40% of our time, at one of our office sites. Colleagues with disabilities can be supported with workplace adjustments including hybrid working expectations in line with our Flexibility Works policy. 

What you’ll be doing:

Are you ready to help shape the future of transport in the UK?

We have an exciting opportunity for an ambitious, driven (pardon the pun!) individual to join the Transport Full Funnel team within Homes and Transport.

As a Marketing Assistant, you’ll provide high-quality administrative and technical support to deliver marketing initiatives, coordinating activity that supports customer acquisition and onboarding across Transport and working with stakeholders to ensure effective delivery.

In this role you’ll:

• Assist in the implementation of the Customer Lifecycle Management plan by supporting the Transport Acquisition & Onboarding team collaborate with Accelerator teams to deliver activity aligned to the Full Funnel plan.

• Support the briefing process into Growth, CRM, DE and Campaigns & Social accelerator teams for successful campaign outcomes that can be automated where possible and delivered as part of those teams’ BAU work.

• Monitor campaign performance and produce reports from different accelerator teams, compiling the raw data into standard stakeholder packs.

• Stay updated on marketing trends, constantly experiment with new routes to market, and consistently understand and bring to bear new data & technology.

• Maintain high standards of execution across all campaign work to ensure we deliver against target outcomes.

• Demonstrate a culture of strong collaboration, communication, and focus to enable pace of change and transformation.

Why join us?

We’re on an exciting journey to transform our Group and the way we’re shaping finance for good. We’re focusing on the future, investing in our technologies, workplaces, and colleagues to make our Group a great place for everyone.

What we’re looking for?

• Full Funnel Marketing Planning & Execution – Experience designing and delivering successful CLM plans across the funnel, acquiring and engaging customers, and deepening relationships through cross-sell and upsell. Experience developing cross-channel marketing activations powered by clear insight and analytical rigour to ensure we’re delivering incremental needs met growth for the business.

• Agile Models of Operating and Fast Paced – Supports agile methods and actively collaborates, linking across various teams and subject areas in agile pods quickly. Concentrates on essential changes needed to enhance marketing agility (e.g. technology, tools, organizational development, work methods, etc.).

• Control Management – Experience managing budgets, workflows, projects, and risks associated with marketing plans. This includes adhering to accurate budget management and showing the work in workflow tools like JIRA and Workfront.

• Commercial Competence – Utilises marketplace knowledge and a network across the business to make informed marketing decisions for the business area of alignment. Applies knowledge and experience to enhance the commercial return from marketing plans aligned to the Group strategy, optimising activity against important metrics.

This is a place for you:

Our ambition is to be the leading UK business for diversity, equity and inclusion supporting our customers, colleagues and communities and we’re committed to creating an environment in which everyone can thrive, learn and develop.

We also offer a wide-ranging benefits package, which includes

• A generous pension contribution of up to 15%

• An annual performance-related bonus

• Share schemes including free shares

• Benefits you can adapt to your lifestyle, such as discounted shopping

• 24 days’ holiday, with bank holidays on top

• A range of wellbeing initiatives and generous parental leave policies

Ready for a career where you’ll learn and thrive?

Apply today and find out more.

Please note our roles can generate a considerable amount of interest and close early so don't miss out on this opportunity to apply today.