Marketing - Assistant Planning Manager

  • Salary range
    £40,824 - £45,360
  • Location
    Edinburgh, Bristol, Chester, Halifax
  • End date
    Thursday 11 June 2026
  • Job type
    Permanent

Posted date

Posted Today

Job ID

156118

Agile Working Options

Job Share; Reduced Hours; Flexibility in when hours are worked; Hybrid Working

Job description

  • Support in the planning of ATL marketing campaigns to significantly drive consideration through to awareness metrics that deliver commercial impact through best-in-class execution.

  • Effectively liaise with Full Funnel product marketing teams, understanding each area short- and long-term objectives and their role in delivering against the brand strategy.

  • Triaging new Marketing Briefs, working collaboratively with our internal team and external agency partners to align resource to support in campaign delivery.

  • Understand the moments that matter for customers and help in scheduling and deploying campaigns to move customer intent through to prime metrics.

  • Be able to analyse core marketing KPIs and understand content marketing engagement data to integrate learnings into future campaign planning.

  • Innovate our marketing strategies, using data, fast iteration, and a laser focus on user needs and jobs to be done.

  • Work together with Growth Marketing Accelerator team to effectively plan “full funnel” integrated campaign plans to deliver commercial success.

  • Ensure high-quality agency briefs are delivered to our agency partners.

  • Successful and compliant delivery of campaigns to budget and time.

  • Demonstrate a culture of stellar collaboration, communication and focus to enable pace of change and transformation.

  • Management of team budgets

You’ll report to the Marketing Planning Manager within the Campaigns & Social Marketing Accelerator team.

About you…  Specifically, you’ll need to have:

  • Brand and or product marketing experience for leading consumer brands - experience in planning and managing high value budgets for efficient media and production plans

  • A strong technical understanding of a broad range of marketing channels and the media landscape

  • Stakeholder management experience influencing and working with senior leaders in organisations

  • Excellent communication (written and verbal) and confident presentation skills

  • Experience in interpreting and assimilating data effectively to drive plans and improve overall performance as a result

  • A strong eye for detail and consistency

  • The ability to work cohesively with colleagues from various disciplines to drive impact, being collaborative and driven.

  • A focus on personal development and learning

Think all banks are the same? You'd be wrong.

We're a fast paced, forward thinking business that's shaping finance as a force for good.
A bank that's empowering its people to innovate, explore possibilities and grow with purpose.

Think all banks are the same? You'd be wrong.

We're a fast paced, forward thinking business that's shaping finance as a force for good.
A bank that's empowering its people to innovate, explore possibilities and grow with purpose.

Benefits that work for you

Our benefits are designed to support you both in and out of work. We offer a competitive pay and benefits package including health insurance, pension, holiday allowance, family leave and flexible working. 

Development and progression

With us, your development is a priority, and we’ll ensure you have the right tools to grow and learn.

Our offices

Our newly renovated offices boast state-of-the-art tech and top-class facilities to help colleagues to connect, collaborate and thrive in an environment so they can do their best work for our customers. 

A talent community for you

Not ready to apply for anything just yet? Don't worry, join our talent community. We're matching amazing people to new opportunities every single day.
 

Join our talent community

At Lloyds Banking Group, we're driven by a clear purpose; to help Britain prosper. Across the Group, our colleagues are focused on making a difference to customers, businesses and communities. With us you'll have a key role to play in shaping the financial services of the future, whilst the scale and reach of our Group means you'll have many opportunities to learn, grow and develop.

We're focused on creating a values-led culture and are committed to building a workforce which reflects the diversity of the customers and communities we serve. Together we’re building a truly inclusive workplace where all of our colleagues have the opportunity to make a real difference.