Engagement Director

Job Title: Engagement Director

Location: Edinburgh office based with extensive travel.

Salary: £83,411 - £98,130

Hours: Full time

Working Pattern: Our work style is hybrid, which involves spending at least two days per week, or 40% of your time, at our Edinburgh office.

About This Opportunity:

Join Lloyds Banking Group, where we’re committed to helping Britain prosper by putting customers at the heart of everything we do. As part of our dynamic workplace pensions business, you’ll be joining a team that’s passionate about improving member outcomes and driving meaningful engagement across a diverse client base. We’re proud of our inclusive culture and collaborative spirit, and we’re looking for someone who can bring energy, insight and leadership to our engagement strategy.

As Engagement Director, you’ll lead a dedicated team of engagement specialists and work closely with EBCs, Advisers and Employers to shape and deliver our story to market. You’ll play a key role in developing innovative approaches that resonate across demographics, championing the customer voice and ensuring our communications stand out. This is a high-impact, market-facing role that offers the opportunity to influence business growth and make a real difference.

What you’ll be doing:

• Develop and implement engagement strategies that align with client needs and business objectives
• Lead and encourage a team of engagement specialists, ensuring activity supports strategic goals
• Build positive relationships with EBCs, Advisers and Employers to drive advocacy and retention
• Champion customer insight through focus groups and feedback to inform engagement activity
• Maintain awareness of market trends, competitor offerings and regulatory frameworks
• Promote a mentoring and development culture within the team

Why Lloyds Banking Group:

If you think all banks are the same, you’d be wrong. We’re an innovative, fast-changing business that’s shaping finance as a force for good. A bank that’s empowering its people to innovate, explore possibilities and grow with purpose.

What you’ll need:

• Shown experience leading end-to-end marketing and engagement campaigns within UK financial services with a confirmed understanding of FCA regulations and governance
• Experience of UK workplace pension products and communications challenges. You're an accomplished communications professional with experience leading end-to-end marketing campaigns across all channels and platforms
• As this is a market facing role, strong interpersonal and presentational skills are required across a variety of external facing scenarios including new business and client retention pitches
• Experience leading and developing high-performing teams towards a common goal. You're confident in promoting a mentoring and development culture

About working for us:

Our ambition is to be the top tier UK business for diversity, equity and inclusion supporting our customers, colleagues and communities, and we’re committed to creating an environment in which everyone can thrive, learn and develop.

We were one of the first major organisations to set goals on diversity in senior roles, create a menopause health package, and a dedicated Working with Cancer Initiative.

We offer reasonable workplace adjustments for colleagues with disabilities, including flexibility in office attendance, location and working patterns. And, as a Disability Confident Leader, we guarantee interviews for a fair and proportionate number of applicants who meet the minimum criteria for the role with a disability, long-term health or neurodivergent condition through the Disability Confident Scheme.

We provide reasonable adjustments throughout the recruitment process to reduce or remove barriers. Just let us know what you need.

We also offer a wide-ranging benefits package, which includes:

• A generous pension contribution of up to 15%
• An annual performance-related bonus
• Share schemes including free shares
• Benefits you can adapt to your lifestyle, such as discounted shopping
• 30 days’ holiday, with bank holidays on top
• A range of wellbeing initiatives and generous parental leave policies

Ready for a career where you can have a positive impact as you learn, grow and thrive? Apply today and find out more.