Our Values

How we work at Lloyds Banking Group

Guided by our Values

At Lloyds Banking Group we live by our values of putting customers first, keeping it simple and making a difference together. They are the foundation of our culture and inform how we work.

Our values led culture is critical;

  • to help successfully deliver our strategy,
  • to fulfil our vision – becoming the best bank for customers, colleagues and shareholders,
  • as well as achieve our Purpose – Helping Britain Prosper.
Vision & Values
Vision and Values

Our values are defined by our Group behaviours and are supported by the leadership behaviours which highlight how leaders can create the right environment for the Values to flourish. These behaviours ensure we understand what is expected of us every day.

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